Extremely-respected trade veteran Marcus Grant has been promoted to Senior Vice President, Digital Commerce at Def Jam Recordings.
The information was introduced right this moment (December 3) by Theda Sandiford, Senior Vice President, Commerce and Digital Advertising and marketing.
On this senior government function, Grant will proceed his deal with streaming technique, consumption progress, and advertising alternatives inside the streaming eco-system.
Primarily based in Los Angeles, he’ll report on to Sandiford.
Grant has served as Vice President, Digital Commerce since 2016.
He joined the label after three years at TwentyThreeTwelve Administration, which he based and owned. Amongst his shoppers there have been multi-platinum acts Toni Braxton and Massive Boi.
Previous to that, he spent 5 years as Supervisor at The Collective, beginning in 2008, dealing with a roster that included Braxton, Massive Boi, Kelly Rowland, and Chamillionaire.
He started his music profession in 2001 as Supervisor at The Agency, working with 112, Maxwell, Dru Hill, and Sisqo.
Grant is an energetic member of many charities, together with the committee for Metropolis Of Hope, the Music Trade Fights Most cancers.
“The professionalism, expertise, strategic considering, unparalleled relationships, and all-around acumen he brings to the job day-after-day is simply inspiring.”
“Marcus is an unbelievable government,” stated Sandiford. “The professionalism, expertise, strategic considering, unparalleled relationships, and all-around acumen he brings to the job day-after-day is simply inspiring.
“He serves as an important mentor for our employees, and invaluable member of our government crew. It’s an honor to work alongside him day-after-day.”
“It’s an honor to work alongside Theda, Wealthy Isaacson, Jeff Harleston and Def Jam’s unbelievable roster of artists.”
Grant added: “It’s been a tremendous twenty-plus yr journey and I really feel like I’m simply getting began.
“Making the transition from artist administration to a deep dive into the ever-evolving panorama of streaming has been a crash course, and I’m excited to proceed to develop, strategize, execute and study day-after-day with our superb companions at Spotify, Apple Music, Amazon and extra.
“It’s an honor to work alongside Theda, Wealthy Isaacson, Jeff Harleston and Def Jam’s unbelievable roster of artists.”Music Enterprise Worldwide