Sandwiched between the enormous economies of Brazil and Argentina, Uruguay has historically been at a drawback when it got here to attracting overseas funding into its promising tech sector.
However with the current emergence of the nation’s first unicorn and one other firm creating a classy coronavirus app inside per week, the diminutive Latin American economic system has put itself extra firmly on the worldwide map.
Google and Apple heaped reward on GeneXus after the Montevideo-based software program firm spearheaded a push to develop a classy Covid-19 recommendation app, with early success which means Uruguay was one of many first nations to be chosen by the US teams to pilot contact tracing expertise.
In September the nation’s tech scene was thrust into the highlight once more after cross-border cost processor dLocal, backed by US-based personal fairness agency Basic Atlantic, raised $200m to turn into Uruguay’s first unicorn.
“We’re setting the bar excessive,” Omar Paganini, Uruguay’s trade minister, instructed the Monetary Instances. “If Uruguay can turn into a participant on this subject it will be very helpful for the nation. This goes past our authorities, it’s a coverage of state,” he added, explaining that the tech sector is deemed to be of strategic significance.
Uruguay’s comparatively new conservative authorities needs to emulate the success of nations like Israel, one other small and open economic system with a thriving tech sector. Whereas the nation’s financial and political stability means it’s typically in contrast favourably to its neighbours, its competent dealing with of the pandemic in one of many worst hit areas on the planet has additional burnished its picture.
Small nations like Uruguay, which has a inhabitants of three.4m, ought to focus on “creating and attracting expertise and entrepreneurs, and being a related a part of the [global tech] ecosystem”, mentioned Francisco Alvarez-Demalde, managing companion of Riverwood Capital, a non-public fairness agency based mostly in Silicon Valley. “The fact is that the businesses which are most profitable in tech are working in a parallel universe with out geographical borders,” he mentioned.
But Uruguay’s small dimension has been a think about its success, forcing companies to look early on past its nationwide borders for development. This has been the case for dLocal, which has almost doubled in dimension annually since its 2016 launch and is now valued at $1.2bn.
It started increasing overseas virtually instantly and now operates in 20 rising markets throughout Latin America, Asia and Africa, offering providers to corporations like Amazon, Spotify, Uber and Reserving.com.
“For us, it’s key to proceed increasing. On the finish of the day, if you wish to be a world rising markets cost firm, you should be in most rising markets,” mentioned Jacobo Singer, chief working officer.
They’ve additionally been profitable in attracting expertise from elsewhere: earlier this month, dLocal poached two senior executives from MercadoLibre — the biggest on-line commerce and funds system in Latin America and based mostly in buzzier Buenos Aires — to be its chief monetary and technical officers.
About two-thirds of its almost 300 workers are based mostly in Montevideo, Uruguay’s laid-back capital on the banks of the River Plate. “Uruguay has performed an vital function in offering us with nice expertise,” emphasised Mr Singer.
Analysts attribute Uruguay’s tech success to a number of elements, amongst them concerted efforts by far-sighted governments to advertise entrepreneurship and innovation that date again greater than half a century. Within the Nineteen Sixties Uruguay grew to become the primary nation within the area, by a good distance, to introduce pc science levels — simply two years after MIT. Extra lately, it grew to become the primary nation on the planet to implement a one-laptop-per-child programme in public colleges in 2007.

Such insurance policies have allowed the nation to punch above its weight in relation to tech. “The entire of Uruguay is smaller [in terms of its population] than a neighbourhood in São Paulo,” identified GeneXus chief government Nicolás Jodal.
A well-educated inhabitants along with the creation of free commerce zones in opposition to a backdrop of political and financial stability proved fertile floor for the nascent tech sector. One early success was the creation of Scanntech in 1991, which supplies retail and funds software program, and is backed by Sequoia Capital.
“Covid was simply the cherry on high,” mentioned Ivonne Cuello, chief government of the Affiliation for Personal Capital Funding in Latin America (LAVCA). “What usually occurs in a decade in Latin America occurred in only a few weeks.”
Though Brazil, adopted by Mexico and Argentina, has at all times attracted the lion’s share of enterprise capital within the area she says that Uruguay has proven it’s now potential to provide unicorns and entice international funding funds in small nations too.
Different Uruguayan start-ups to have attracted funding from worldwide traders lately embody Meitre, a restaurant administration platform during which Andreessen Horowitz made a $1.6m funding final yr and digital banking platform Bankingly which raised $5.3m from impact-focused personal fairness agency Elevar Fairness in 2018.
Ms Cuello argues that Uruguay’s relative minnow standing is helpful in one other means: “Within the early days in Silicon Valley it was a small ecosystem with a small, highly-educated inhabitants. So when you’ve gotten that, and folks know one another, you begin seeing momentum. It’s like you possibly can really feel that occuring in Uruguay [now],” she mentioned.


Regardless of the success of dLocal, the good problem for tech in Uruguay and its neighbours stays financing. There aren’t any enterprise capital funds within the nation and valuable few elsewhere in Latin America.
For Mr Jodal, the largest concern is retaining tempo with fast-moving innovation around the globe. “Our principal focus is on staying updated. Proper now I’m China. I don’t wish to be stunned by what’s taking place there,” he mentioned.
However by fostering the expertise that permits the sector to develop, Uruguay may additionally profit from Argentina’s persevering with financial decline.
Many rich entrepreneurs — amongst them MercadoLibre co-founder Marcos Galperín — have already chosen to relocate to the nation. As Mr Alvarez-Demalde factors out: “After you have the expertise in a single place, a whole lot of good issues begin to occur.”